2010 World Cup best ad

(oops, will the fifi -Fédération Internationale de Football Imbeciles) police come after me for using the numbers 2010, the words ‘soccer’, ‘cup’ and ‘world’? Screw you fifi I’m using the words!).

First off, I have the soccer fever. I believe against all odds that Bafana banafa are setting expections low so that their victories can be that much more sweet. I believe!

I think for me the FNB advert, with the praise singer is the one that always threatens to detonate the lump in my throat! It is beautifully made and riles my emotions up to an almost wailing crescendo. It is South African, it is over the top, it represents me, you and the guy sitting on his stoop smoking a pipe 100 years ago. It is all these mooshed into one identity with many take aways.

Second place, comes the Telkom ad. Can’t find a graphic for this but it’s the one where typical Telkom staff parade around a city centre in a topless bus, waving at the admiring masses (who loathe them!). Corny? Yes. Spitting on current client’s expectations? Don’t know, never had a Telkom line. Delivers the message of by any means necessary we will get you the coverage? Most definitely!

Coca Cola will always be coca cola, am expecting them to bring back that other ‘we are the world’ type ad . You remember the one they did a few decades ago? They are always spot on but I will not go back to drinking their potent java devil juice, but wholly appreciate their game.

What are some of the ones that stand out for you?

Fix You, Cold Play

Cheap Cheap shot!!! Brothers and Sisters tonight took a cheap shot. They play this slit-your-rist song that makes you start balling your eyes out, only it is not for what's happening on screen, it is becuase this song is just heart breaking. You think of all the bad and sad things in your life and curl up into a featal positon and sob like a baby. And then South Park comes on and the balanced gets restored!

Here are the lyrics.


When you try your best but you don't succeed
When you get what you want but not what you need
When you feel so tired but you can't sleep
Stuck in reverse

And the tears come streaming down your face
When you lose something you can't replace
When you love someone but it goes to waste
Could it be worse?

Lights will guide you home
And ignite your bones
And I will try to fix you

And high up above or down below
When you're too in love to let it go
But if you never try you'll never know
Just what you're worth

Lights will guide you home
And ignite your bones
And I will try to fix you

Tears stream down your face
When you lose something you cannot replace
Tears stream down your face
And I

Tears stream down your face
I promise you I will learn from my mistakes
Tears stream down your face
And I

Lights will guide you home
And ignite your bones
And I will try to fix you

Inglorious Bastards...absolutely awful

I fell asleep during this movie. That should tell you something.
I hardly ever, ever, ever sleep during a movie.
A movie should never be this long...especially when it is just so unexciting. Dull is the word. I was sooooooooooooooooooooooooooooooooooooooooooooooo disappointed in this.
Brad Pitt is really not that great in terms of his choice in movies. You'd think he would be. Should have skipped this one, but I guess its like, how do you say no to Tarantino.
He should have never written this movie.
I'm actually very upset about this. I had so much faith in this movie.

Anyway, apart from the movie being way too long...I expected more blood in true Tarantino style...he didn't even give us that...not enough anyway.

I'd say there was probably just a single moment in the entire film where I got super excited that something was about to go down and it delivered on the anticipation and that was when one of the bastards whacked one of the nazi's with a baseball bat. Nothing else is worth mentioning. Seriously. The whole plot around having the theatre (yes, this is a spoiler post) burnt to kill on the nazis including Hitler himself took too damn long to actually action. It was awfully boring.

Argh. That's it. That's all.

Ravings of a newly appointed factory worker

I’ve recently moved from working in a small cooperation, for 7 years, to being unemployed for 3 months to moving into an organization that is 5000 employees large.

Now, this has mostly been quite a shock to the system but there are moments where you think, ‘wow, really, are you serious, really?

But what I want to share in the post is some of the intriguing things I picked up in big corps:

• There is a department called Strategic Intelligence, now this dude has a business card that reads: Name Surname Strategic Intelligence, how awesomely cool is that? I want to be in that department, I want Strategic Intelligence on my business card, then, then, the only thing I would have to get to go along with that is an actuarial qualification. No problem.

• Opposite to this is a title I saw going through one of the time-wasting invitations to yet another seminar that will teach you to do-the-obvious strategically, which is asls painfully obvious, in a time of economic difficulty. This dude’s title was: Name Surname, Chief Strategic Communications Officer! Now, for someone who works at White House, in the West Wing and is named Toby Ziegler, then this title would be a perfect fit. BUT if you actually are a specialist in internal communications, media relations, and brand positioning in a company made up of 3 people, then….

What funny titles have you come across?

There is also new language that I have to get use to. What the hell is Brand Activation? The ‘equity’ I know relates to money in the business sense, only asset managers and such people can use the word understandably for me. Of course the other meaning relates to fairness etc. but what the hell does it mean in the context of marketing? I slowly learning that terms get invented to make one’s job more scientic and financial. And I suppose that is a good thing, but why then come up with other phrases like green fields and blue sky. WTF?

The biggest frustration though coming into a big organization is the restricted access. Cannot access blog websites, work-related or not, I cannot access social media, even though some of my activities that I need to track featured there. I cannot access my gmail, my skype, any instant messaging, which is often needed to keep in touch with social and business contacts. The tool that was my right-hand (because my filling leaves a lot to be desired) google destop, I cannot access. My cyber life has been cut in quality so much that sometimes it brings me to tears. I get mimesweep emails 5 times a day to say that my mails have been quarantined. ‘Mimesweep’? ‘quarantined’? but the funniest thing, the saddest thing is that even with this, with all of this, we got a virus that took almost a week to figure out and sort out. The humanity!

The thing I miss the most though, the thing I mourn is being in control. In control of my finances for example. They don’t trust you to pay your own medical aid, no, even though you are paying for it, it has to come out of your salary and not your bank account. You have made your own plans for retirement, to die before you reach it or have separate savings, that is not good enough, you join our scheme or find another job.

How do people do it? How do you stay sane in the midst of such madness.

The upside to all of this I suppose is that it is all for your protection and the company’s. It is all for the greater good. You are part of a successful big corporation that contributes to the heartbeat of the economy and society. One is given opportunities to give off their time to charity and money (this is made so much easier), one is given a chance to be part of a community that is bigger than 10 people, and in that, the odds are raised to actually finding that other half of your self you’ve been doing without. But hell, if that other half is here, what does it say about my half…

District 9 - revised

We finally went to see District 9. By 'we' I mean my sister and I - the fellow contributor to this blog. Perhaps its worth mentioning that she wasn't keen to post something on this. She just didn't feel like it. After the movie, she was just too exhausted to do it. It wore her out. Too long...she thought. I agree. It was too long. It took too long for it to actually start get going.

I wonder about the intentions of the people that made this movie. There was so much 'making fun of' mostly black people I thought. Yeh, sure, they made fun of white people too, the main character being a prime example burrrrt...Lets just say I can understand why the Nigerian government banned the movie over there.

But generally speaking...I mean to have that alien be named 'Christopher' for instance...does that not remind you of the 'good old days' when the 'baas' would call his 'girl' 'Betty' even though her real name was Mogomotsi? Even that whole squatter camp scenario - I mean? Like white people are known to be residents in those parts.

The whole 'illegal aliens' thing - you know they aren't talking about any Americans or Europeans or Asians (think pre-BEE status) for that matter!

There were a lot of under tones I thought. Stuff that I suppose the regular viewer would have missed completely but I was left thinking - these people are generally making fun of me.

I suppose that is partly the reason my sister wasn't keen to review this movie...what do you say about it...what can you say? Was it funny? Was it good? It was ambiguous I thought. Maybe not even that. It was a movie about black people. The aliens were black people and whatever the writer wanted to say about black people was said...just disguised as alien derogation.

I suppose I too do not know what to say about it. Was it funny. Hm...lets think. T'was only funny when the joke was on Wikus. Which is hilarious itself because he turned out to be the hero, the savior of the aliens.

The ending is all too familiar.

The Diamond-Shaped Glass Building

Okay Brokensword - lets play your game. I actually saw this today on E Entertainment News.
So...which movie?

GROUND ZERO

Thought it would be too morbid to step off the bus and go through the whole drama/tragedy that was September 11th.

Middlesex by Jeffrey Eugenides, the Caster Semenya Story

I read this incredible book a few months ago whilst on sabbatical (on my couch) and it blew my mind. And as soon as the Caster Semenya story broke a month or so ago I knew the story of the main character was the story of Caster.

Now to get this out of the way, I cringe whenever I hear the word hermaphrodite. Surely the journalist community is wise enough to know that this is a highly offensive term and it is like calling someone a nigger or a morphei or a stabane. The term is used to hurt and demean and should be stricken from any kind of reporting!!!

The correct term is intersexual, but I also think ‘middlesex’ is a little softer, less clinical and ‘androgynous’ a bit more endearing? To me androgynous means flexible and fluid in your identification. Who wants to be just one thing?

During my sabbatical I resolved to start reading all the Pulitzer prize winning novels and Middlesex was therefore on my list. It is a big book but because of the constant drama in the book it is very quick to read and totally engaging.

Middlesex is a story of Calliope and how she came to be and how she eventually found himself and continued to be, ‘in spite but not spiteful’.

The book suggests that the intersexuals develop that way because of a mix of genes that should not have happened. Calliope’s grandparents were brother and sister and I hate to ruin the beginning of the book for everyone reading this but there will be plenty other juicy bits in the book. The premise is that incest is the cause of this… (I don’t want to call it) deformity (because what you get from incest are people that resemble the characters in ‘Deliverance’).

The book proposes that because Calliope’s grandparents sinned when they got together, their punishment would be to have an intersexual grandchild. At least this is what the grandmother believes and she is very superstitious. In the world of the book you kind of buy into that and there is a scientific genetic drawing they do of why this is true.

Outside of the world of the book I am not so sure. Just as I have no capacity to grow eyebrows so too is the capacity to turn out one way or another.

But I get a feeling here in the outside world that Caster is getting punished for something that is not her fault, something that is not a fault, something that should be celebrated as getting closer to the ideal human. The chance to go through life and choose to do it not as a man and not as a woman but as someone far more measured and weighed with both sexes’ characteristics. I think it’s awesome and extremely sexy.

I suppose if Caster were to read this blog I would want her first to read the book, and then to know that she is supper sexy to me.

HERE'S SOMETHING YOU DON'T SEE EVERYDAY - HONEST ADVERTISING!

Sorry

I've moved from Caoe Town to Jo'burg and have not had the time to watch District 9, GI Joe and the rest. If you are up to discussing it or have watched any interesting flicks lateley, post a comment on this post. Jo'burg sucks ass 20% of the time.